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The impact of web3 on the customer experience
by Liam Springate-Jones
AI content creation has become one of the most promising trends in the digital industry. It means using tools by artificial intelligence to generate content, which can be analysed in real-time. AI is making the content creation process much more streamlined and efficient, helping businesses to create individualised, high-quality content for customers.
There’s no doubt that AI is shaping the future of content creation and there’s already a variety of tools that use machine learning to generate content, images and headlines, and other forms of marketing collateral. AI content creation can serve as an effective strategy for businesses, and help support the work of copywriters, but not replace them. With AI, the focus is on productivity and streamlining processes, helping humans perform their jobs more effectively. If you want to find out more about AI and content creation, then read Contentful’s blog post for greater detail on the topic.